Master franchising is a form of the franchisor-franchisee relationship in which the master franchisee essentially becomes a mini-franchisor for a specified territory. Within that territory, the master franchisee recruits, trains, and provides ongoing support to each franchisee they sign.In exchange,

Prospective franchisees have several different entry points into franchising. The most common entry path for a new franchisee is to sign on for a single unit and operate it. Other options include multi-unit franchising, area development, master franchising (also known

Taking a franchise brand international requires research, dedication, and a lot of hard work. And as we looked at last time, it requires strong relationships with the right people on the ground in the international countries. People like Americans Jake

Taking a franchise brand international is, in a sense, the final frontier for growth. It's where many franchise brands that have begun - and been successful - in the U.S turn when they seek expansion. It's a strategy that often

Diversification, a recommended strategy in designing an investment portfolio, is a big part of the thinking behind the growth in multiple-brand franchising. No matter how good the ROI may be from a single brand, savvy investors know it's not wise

Taking it to the next level in franchisingSome entrepreneurs think big from the start. No single unit for them! Instead, they sign on as an area developer, agreeing to open a certain number of units by a specified date in

It's time to open your first franchise store. It's an exciting event but one that can also be filled with anxiety. But you can alleviate much of that anxiety with some proper planning and by relying on advice and support

Just a couple of decades ago, franchising was still characterized by "mom and pop" operations where franchisees opened and operated a single unit for years - maybe even for a lifetime. The focus was simple and the operations not complex.

Great concept. Great site. Great training. Great employees. So far, so great. Now it's time to get the word out to your future customers. It's time to crank up the marketing machine.Until now, you've focused your attention on all the

Now that you have your franchise unit up and running, how do you keep it from stumbling during its first months and years? After all, most small businesses need time to learn the ropes and turn a profit.That's where franchisor

Franchise training. It's likely one of the fundamental reasons you've selected a franchise business opportunity. It's all there - product and service information, operations details, marketing, accounting procedures - everything you need to know to operate a business is typically

By now you probably understand that the franchising model can make many business start-up decisions quicker, easier, and more efficient. You've bought into the fact that you have a proven product, an effective system of distribution, and a regionally or

As discussed last week, finding the best site for your new franchise unit (assuming your brand is not mobile or home-based) is a critical decision, one that should be based on the cold, hard facts--the numbers. Finding those numbers is

How can you talk about site selection without mentioning "location, location, location"? There, we did it. Now, let's dig deeper.Let's begin with the story of a drive-thru coffee shack near my home. It wasn't a franchise - we're only using

After years of easy money for financing a franchise (or anything else for that matter), capital available for starting and growing a business shrank considerably as the U.S. and global economies began to feel the first stirrings of the subprime

You've just finished attending Discovery Day and you like what you've witnessed in this final installment of the franchise courting process. You've decided this is the franchise for you. You sit down with the franchisor at the end of the

You've done your research, you've assessed your own strengths and weaknesses, you've thoroughly evaluated the franchise companies that were a potential match for you, you've got your financing lined up, you've even jumped through a few hoops along the way,

By the time you need legal advice to see if a franchise is right for you, you've come a long way in the evaluation process.You've done your initial research investigating franchise brands and industries; had several phone interviews with selected

The Franchise Disclosure Document, or FDD, is a legal document that the Federal Trade Commission (FTC) requires franchisors to provide to franchise candidates, at least 14 days prior to a sale. A FDD is intended to give candidates the information