New software searches captions from TV shows recorded with Windows Media Center. (PRWeb May 26, 2008) Read the full story at http://ww1.prweb.com/releases/2008/05/prweb970384.htm

Agencies and advertisers expecting the broadcast networks to talk more about cross-platform ad opportunities, particularly out-of-home offerings, during their upfront presentations were a bit disappointed.

The funny little man in the space suit, legs pumping, speeds across bare, pockmarked terrain. Tense music, worthy of an Indiana Jones chase scene, builds as menacing metallic creatures close in and rise up behind him.

Sidetrack Technologies, one of two companies specializing in animated ads in subway tunnels, went digital in the Los Angeles County Metro on May 13.

Out-of-home media in Europe is bold, artistic and as much a part of the scenery as the continent's expansive history.

Steve Birnhak's idea to bring billboards down to eye level came to him six years ago when he was walking by a storefront display for GI Joe in the Hasbro building in New York. "There was a lot of vacant

iPoint-media, a provider of live, interactive video applications and delivery platforms for web, 3G mobile and media, has inked a reseller agreement with Italian systems integrator Systeam Consulting.