Publicis - Dallas created this Knockout campaign for Sominex sleep aid featuring Boxing Glove, Mallet and Frying Pan.The brand has been around for decades and has a loyal customer base, but hadn't advertised in years. Maker GlaxoSmithKline wanted to increase
Over at DRAFTFCB Auckland, New Zealand they probably jumped for joy when they got the "Secret Diary.." brief, as we all know that sex sells and now they could do really sexy stuff. But like really classy callgirls they go
Not satisfied with passive advertising anymore, Rolling Stone and Men's Health magazines will be offering some interactivity with their ad space.What they want people to do is take a cell phone picture of a print ad in their magazine, send
Walk into any movie theater and you'll probably smell popcorn. Well, if Vogue Magazine and The Fragrance Foundation have their way, it would be perfume! No, not really....but they did come up with this user-generated contest. The winner won't get
From Ogilvy & Mather Singapore comes this poster for The Economist. Look closer. Yep. Teeny little Monopoly hotels.Executive creative director: Todd McCrackenCopywriter: Troy LimArt Director: Ashidiq GhazaliPhotgrapher: Uan
There's such a big flap over the new Gossip Girl billboard that uses a four-letter txt word, but it's not as controversial as French Connection UK's re-branding a few years ago. Everyone should just CTFO.
To demonstrate how serious Comedy Central takes comedy, kempertrautmann/Hamburg hand-drew a few classic gags. This is the continuation of a campaign that won Comedy Central some love at Cannes.
For the Spitzer in all of us, National Lampoon debuts Whore Diamonds, a Hot or Not-type site that uses the Emperors Club "diamond" rating system to, well, rate whores. Whore Diamonds joins the Drunk University Network.
After whining about lack of a poppin' industry social life, the ad gods smiled down upon Adrants and gave us the chance to cover the One Show Festival next week! (If we're ultra-good, will they also give us Cannes...?)
OK, seriously. Just what is it about beer that is supposed to make life perfect? How did beer, swill such as Miller Lite no less, become the answer to all of life's ills?
Abusing those who make a living commenting on advertising, the Leo Burnett Brazil campaign that gave us that cockroach on the bottom of a pizza box has been extended to further abuse.
Agency Cheil Communications/Seoul and production company Shilo put together "The Chase" for Hankook Tires. Ad tagline: "Tame the road." Company slogan: "Driving emotion." Two cliches fighting for space.